TONKA TOUGH!
As a package designer, I have been privileged enough to work on many historic and memorable brands. With the Tonka brand I was tasked with creating a new look for the upcoming season. The request was for the tone to be tough, fun, and modern but with the weight of almost 80 years of history pushing it forward. These are some of my favorites out of more than 20 product lines and over 100 skus.